Ebb Tide Suites 

SEO CASE STUDY

ebb tide suites skigital seo case study
ebb tide suites skigital seo case study
ebb tide suites skigital seo case study

The Brand

Shorebreak Resorts are Cape May County’s finest resorts built for seaside living. Located in the heart of Sea Isle City and Ocean City, their goal is to give you an experience like no other. Families, couples, and business travelers seek them out for their coastal setting, only steps from New Jersey’s best beaches. Accommodations range from quaint inns to upscale suites, and everything in between. Whether it’s their friendly staff or the breezy balconies and landings, your stay will be infused with the laid-back spirit of the sandy beaches that are only footsteps away. Their idyllic year-round lodging is the perfect option for your next romantic weekend, family getaway, milestone celebration, dining experience, and more.

ebb tide suites skigital seo case study
ebb tide suites skigital seo case study
ebb tide suites skigital seo case study

Objectives

​Skigital’s goal is to consistently increase the visibility, traffic, and SEO ranking of all six locations within Shorebreak Resorts. We aim to drive traffic to Shorebreak’s websites and have customers book their stays with full trust in the SEO and reviews for each location.

ebb tide suites skigital seo case study
ebb tide suites skigital seo case study

Process

For Shorebreak Resorts, Skigital is responsible for managing over 59 online listings to ensure the correct hours, name, address, and phone number. This allows Google to verify Shorebreak’s businesses better. We manage each of the six Shorebreak Resorts Google business listings, optimize with keywords and micro-site, and respond to Google reviews. Skigital also writes blogs for Shorebreak once a month that include keywords and backlinks for their website. This case study highlights SEO data from Ebb Tide Suites via Google Business from 2019-2021.

ebb tide suites skigital seo case study
ebb tide suites skigital seo case study
ebb tide suites skigital seo case study

Ebb Tide Suites 2019

ebb tide suites skigital seo case study

Ebb Tide Suites 2020

ebb tide suites skigital seo case study

Ebb Tide Suites 2021

ebb tide suites skigital seo case study

Conclusion

As shown in the above three charts, Skigital was able to vastly increase the number of views on Google for over three consecutive years, along with steadily increasing the number of visits to the Ebb Tide Suites website. Directions requested, and the number of calls had also significantly grown from 2019-2021. In this data, we highlight March through September, which is the busiest time of year for Shorebreak Resorts.

As Skigital continues to work with Shorebreak Resorts and each of its six locations, we will continue our strategic SEO efforts and see where there may be growth opportunities. At Skigital, we believe in full transparency for our clients and their customers, and we let reviews speak for themselves. Our purpose is to drive traffic to each business and website, and we will continue improving results yearly.

Check out Ebb Tide Suites on these platforms!

  • Instagram
  • Facebook
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Ready to make
a change?

At Skigital, we utilize current and effective marketing techniques to create the best strategies for you. Contact us today to enhance your online marketing presence and see significant results!